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Zee has turned its FIFA World Cup monetisation into a huge lesson for the Indian media industry
Media
Zee has turned its FIFA World Cup monetisation into a huge lesson for the Indian media industry
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BBH India bolsters leadership; appoints Deb Dutta as Executive Director & Head of Office, Mumbai 
Media
BBH India bolsters leadership; appoints Deb Dutta as Executive Director & Head of Office, Mumbai 
Posted on
Flipkart Appoints Vinay Vaidya as Senior Vice President, Strengthening its Technology Leadership Bench
PR & Corp Comm
Flipkart Appoints Vinay Vaidya as Senior Vice President, Strengthening its Technology Leadership Bench
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AU Small Finance Bank partners with Maruti Suzuki to launch ‘Suhana Safar’, a New Way to Drive Home your First Car 
Media
AU Small Finance Bank partners with Maruti Suzuki to launch ‘Suhana Safar’, a New Way to Drive Home your First Car 
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S8UL names YouTube as Official Partner for Esports World Cup 2026; announces nationwide campaign
Media
S8UL names YouTube as Official Partner for Esports World Cup 2026; announces nationwide campaign
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Featured News

Client Win
Vashi Integrated Solutions Appoints Pitchfork Partners as their Strategic Communications Partner
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Media
Frido Joins Masters’ Union HYROX Delhi and Mumbai as an Official Partner
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Media
CoinSwitch Parent Company PeepalCo Appoints Banking Veteran Tushar Verma as VP Banking & Institutional Business
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Media
JOHNSON’S® BABY Unveils ‘Poshan Ka Pehla Sparsh’ Campaign for its New Milk & Rice Range
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Recent News

Zee has turned its FIFA World Cup monetisation into a huge lesson for the Indian media industry
Zee has turned its FIFA World Cup monetisation into a huge lesson for the Indian media industry
BBH India bolsters leadership; appoints Deb Dutta as Executive Director & Head of Office, Mumbai 
BBH India bolsters leadership; appoints Deb Dutta as Executive Director & Head of Office, Mumbai 
Flipkart Appoints Vinay Vaidya as Senior Vice President, Strengthening its Technology Leadership Bench
Flipkart Appoints Vinay Vaidya as Senior Vice President, Strengthening its Technology Leadership Bench
AU Small Finance Bank partners with Maruti Suzuki to launch ‘Suhana Safar’, a New Way to Drive Home your First Car 
AU Small Finance Bank partners with Maruti Suzuki to launch ‘Suhana Safar’, a New Way to Drive Home your First Car 
S8UL names YouTube as Official Partner for Esports World Cup 2026; announces nationwide campaign
S8UL names YouTube as Official Partner for Esports World Cup 2026; announces nationwide campaign
The marketing of thought
The marketing of thought
‘Z’ strengthens football portfolio, secures exclusive rights for German Bundesliga in India 
‘Z’ strengthens football portfolio, secures exclusive rights for German Bundesliga in India 

Editor's Pick

Football World Cup drives surge in late-night online food ordering in India
Media
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Football World Cup drives surge in late-night online food ordering in India
Royaloak Partners with Team Pumpkin to Strengthen Digital Presence 
Client Win
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Royaloak Partners with Team Pumpkin to Strengthen Digital Presence 
The $13 Billion Gamble: Why FIFA World Cup 2026 Marketing Will Be Won (or Lost) on Authenticity
Marketing
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The $13 Billion Gamble: Why FIFA World Cup 2026 Marketing Will Be Won (or Lost) on Authenticity
From Category Creation to Entertainment Hub: Prime Video Outlines APAC Playbook at APOS 2026 
Media
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From Category Creation to Entertainment Hub: Prime Video Outlines APAC Playbook at APOS 2026 
3 Father’s Day Gifts He Will Probably End Up Using
Media
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3 Father’s Day Gifts He Will Probably End Up Using
Why marketers are falling for the AI Slop Trap?
Media
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Why marketers are falling for the AI Slop Trap?