The acquisition marks Havas’ continued expansion in India, broadening its offering with added PR capabilities.
Today, Havas has acquired a majority stake in PR Pundit, one of India’s foremost PR consultancy firms. This strategic move marks the debut of Havas Red, a Havas global PR network, into the vibrant Indian market. On closing, the firm will be rebranded PR Pundit Havas Red.
Winners of the Provoke Media’s Consumer Consultancy of the Year, at the recent Asia Pacific Awards in 2023, PR Pundit is an integrated communications consultancy which has built its reputation and equity as front runners in consumer lifestyle, serving more than 100 retainer clients across a variety of sectors including Hospitality, F&B, Corporate, CPG, Start-Ups, Lifestyle, Luxury, and Beauty & Skincare. The 25-year-old company boasts expertise in brand positioning and corporate communications and has a team of 160 PR practitioners across its three offices in Bengaluru, Mumbai, and Delhi NCR.
PR Pundit has been a valued affiliate of Havas in India for some time. This acquisition cements the association and enhances Havas’ capabilities to extend public relations services in India as part of its bouquet of creative, media and healthcare offerings. In parallel, Havas Red’s continued international expansion adds important new expertise and geographic reach to the network’s global clients. The entry in the Indian market is the network’s second addition in 2023, following the opening of Havas Red South Africa earlier in the year.
Archana Jain, Founder and Managing Director of PR Pundit, will continue to lead PR Pundit Havas Red, reporting to Rana Barua, Group CEO of Havas India and James Wright, Global CEO of Havas Red.