St.Botanica Unveils Exciting New TVC Starring Kareena Kapoor for Moroccan Argan Hair Care Range
St.Botanica, a prominent direct-to-consumer (D2C) beauty brand under the umbrella of the Good Glamm Group has launched its latest Digital Video Campaign (DVC) featuring renowned actress and brand ambassador, Kareena Kapoor Khan. The focus of this campaign is to highlight St.Botanica’s unwavering commitment to offering consumers the very best in self-care products, particularly in their Moroccan Argan Hair Care range.
This captivating Digital Video Campaign is designed to resonate with the younger generation of consumers, underlining the brand’s core promise of delivering top-tier ingredients in their essential self-care offerings.
“At St.Botanica, our core focus and commitment lies in using the world’s finest ingredients in our products, ensuring that our customers experience unparalleled quality and luxury in their haircare rituals. Our latest DVC and partnership with Kareena Kapoor Khan further enhances the essence of St.Botanica’s philosophy and strengthens our dedication to providing consumers with the very best in self-care.” stated Sukhleen Aneja, CEO, Good Brands Co, Good Glamm Group.
Kareena Kapoor Khan added, “My association with St.Botanica has spanned for more than a year now, and during this time, I’ve wholeheartedly embraced the brand’s core philosophy. St.Botanica is dedicated to providing toxin-free products with meticulously created formulations featuring the world’s finest ingredients. My experience with the products and deep resonance with the brand’s values fuels my excitement to be a part of St.Botanica’s journey.”