New Delhi, March 9th, 2026: PR Professionals (PRP), one of India’s leading integrated communications firms and the flagship of PRP Group, celebrated International Women’s Day with a meaningful initiative titled “Turning the Tables” in collaboration with Sheroes Hangout Café and the Chhanv Foundation. To honor the courage of the acid attack survivors who run and manage the establishment, members of the PRP team spent the day at the café and symbolically “turned the tables” by stepping behind the counters to serve these inspiring women. This gesture was aimed at expressing solidarity and appreciation for their strength while creating space for meaningful conversations and shared experiences.

Sheroes Hangout Café is a unique space where survivors are empowered to rebuild their lives with dignity and independence. Established as an initiative of the Chhanv Foundation, the café has become a symbol of strength and hope, providing survivors with livelihood opportunities while spreading awareness about their journeys.The PRP team spent time interacting with the women and listening to their stories of resilience. What began as a Women’s Day gesture evolved into a deeply moving experience for everyone involved, highlighting the power of empathy, community, and collective support.

Dr. Sarvesh Tiwari, Founder and Managing Director, PR Professionals, said, “Women’s Day is not just about celebration; it is about recognizing the courage and indomitable spirit of women who continue to inspire us every day. The women at Sheroes Hangout Cafe are true warriors who have turned adversity into strength. Our gesture of ‘Turning the Tables’ was a small way to acknowledge their journeys and stand in solidarity with them. Experiences like these remind us of the importance of empathy, dignity, and the power of community in creating meaningful change.”

The ‘Turning the Tables’ initiative was conceived by the O3 Tribe. Created by PRP’ians for PRP’ians, the O3 (Out of Office) Tribe is a voluntary, employee-led group that organizes weekend outings and community initiatives to foster team spirit and social impact.

The post PR Professionals Celebrates Women’s Day with Sheroes Hangout and Chhanv Foundation through ‘Turning the Tables’ Initiative appeared first on India Communication Forum.

PR Professionals will manage strategic communications, media relations and outreach for Bihar State Power Holding and its subsidiary power companies across the state

New Delhi: PR Professionals has been appointed as the public relations partner for Bihar State Power Holding Company (BSPHCL). Under the mandate, the communications firm will manage strategic communications, media relations and outreach for BSPHCL and its subsidiary companies, covering developments and public-facing initiatives in Bihar’s power sector.

The appointment follows PR Professionals’ recent work with energy companies including Goldi Solar and Premier Energies. Goldi Solar operates across solar manufacturing, EPC services and independent power production, while Premier Energies is a listed company with manufacturing operations spanning solar cells and modules.

PR Professionals has previously worked with organisations across the power and renewable energy ecosystem, including government bodies and public sector enterprises such as the Ministry of Power, Power Finance Corporation, Power Trading Corporation, NHPC, REC and Maharashtra State Power Generation Company, among others.

Commenting on the mandate, Sarvesh Kumar Tiwari, Founder and Managing Director, PR Professionals, said, “The energy sector is undergoing a fundamental transformation, and public institutions play a pivotal role in ensuring reliable, accessible, and future-ready power for citizens. We are honoured to partner with Bihar State Power Holding Company Limited and support its communication efforts as it continues to strengthen power infrastructure and service delivery across the state.

This mandate, along with recent additions like Goldi Solar and Premier Energies, reflects the trust placed in PRP’s sectoral understanding and execution capabilities.”

The appointment also adds to the firm’s presence in Bihar, where it has previously worked with state departments and public institutions including the Department of Revenue and Land Reforms, Bihar State Food & Civil Supplies Corporation, Bihar School Examination Board, Bihar Agricultural Management & Extension Training Institute, Bihar Water Development Society, Software Technology Parks of India, Bihar Vidhan Sabha, Patna Metro and GSTN.

Sunil Pandey, Head, Bihar, PR Professionals, said, “Bihar has been an important market for PR Professionals for several years. Our experience of working closely with government departments and public institutions in the state has given us a strong understanding of the local media and administrative nuances. The BSPHCL mandate is a natural progression of the work we have been doing in Bihar for several years.”

The post PR Professionals secures communications mandate for Bihar State Power Holding Company appeared first on India Communication Forum.

Gurugram, September,23^rd, 2025: PR Professionals (PRP), India’s leading integrated communications firm and the flagship of PRP Group, has been awarded the public relations mandate for AVIS India, the country’s only global mobility brand.

AVIS India offers Mobility 360° suite including everything from short-term rentals to long-term leasing and corporate fleet management, combining safety, convenience, reliability, and flexibility. Originally launched to serve Oberoi hotel guests in 12 cities, AVIS has since evolved into a full-spectrum mobility partner for both B2B and B2C segments.

The partnership with PR Professionals is set to further enhance AVIS India’s communication outreach, enabling the brand to engage effectively with corporate and individual customers  while reinforcing its reputation for trust, innovation, and customer-first approach. Under this mandate, PRP will manage AVIS India’s comprehensive PR strategy, including media relations, brand positioning, and stakeholder communication. The focus will be on strengthening visibility, amplifying the brand’s leadership in the mobility sector, and highlighting its differentiated offerings as a trusted partner for  premium services, convenience, and flexible mobility solutions.

Neha Mittal, Head – Marketing, AVIS India, said “At AVIS India, we have always been committed to delivering global standards of service while catering to the unique needs of Indian customers. Our partnership with PR Professionals will help us communicate this vision more effectively, highlight our expanding portfolio, and foster stronger connections with our stakeholders. We are confident that PRP’s expertise will further reinforce our leadership in the mobility space.”

Speaking of the association, Dr. Sarvesh Kumar Tiwari, Founder and Managing Director, PR Professionals, said: “AVIS India is unlike any other mobility brand in the country. Its ability to blend international standards with local expertise, its diversified offerings across rentals, leasing, and fleet management, and its strong emphasis on technology and safety—including initiatives like the Lady Traveler helpline—set it apart. Backed by its strategic partnership with The Oberoi Group, AVIS embodies trust and innovation. We are honored to be chosen as their PR partners and look forward to amplifying this distinctive story across platforms.”

With a strong legacy and presence across India’s widest city network, AVIS India has consistently set benchmarks in safety, transparency, and customer satisfaction, achieving a strong satisfaction rate and winning the World Travel Awards for India’s Leading Car Rental Company three years in a row.  With over 900 corporate partnerships and a strong national presence, AVIS India stands out as the only global brand offering a comprehensive mobility suite in the country.

This collaboration highlights PR Professionals’ expanding footprint in the mobility and automotive sector, where effective public relations is central to shaping brand preference and strengthening market presence. PR Professionals, established in 2011, is a leading integrated communications agency renowned for delivering exceptional branding and public relations solutions. The agency is dedicated to helping businesses achieve market leadership while engaging in meaningful philanthropic activities. Confianza Consulting, another PRP Group company, offers a comprehensive range of human resource solutions, including talent acquisition, performance management, compliance, and employee engagement. PRP Group has expanded to 12 offices across India and six international locations, reflecting its commitment to excellence and growth.

The post PR Professionals Secures PR Mandate for AVIS India to Strengthen the Global Mobility Brand’s Presence in the Country appeared first on India Communication Forum.

PRP launched this campaign on its 14^th Foundation Day, Urging Citizens to Take Ownership of Gurugram’s Cleanliness, Safety, and Infrastructure

Gurugram, 8^th September: On the occasion of its 14th Foundation Day, PR Professionals (PRP), a leading integrated communications firm and the flagship of the PRP Group, launched #IOwnGurugram, a community-led civic responsibility campaign aimed at inspiring citizens, corporates, and communities to take proactive ownership of the city’s well-being. While Gurugram, known as the Millennium City, is celebrated for its modern growth, it has also been grappling with several infrastructure and urban challenges. The campaign calls on citizens to take ownership wherever possible and work alongside authorities and the government to address these issues.

To mark the beginning of #IOwnGurugram, over 100 PRP employees at its HQ, Gurugram, rolled up their sleeves to tackle on-ground civic issues around their office vicinity in Gurugram. They began by filling dangerous potholes on MG Road in front of their office hazards that posed safety risks, caused traffic congestion, and damaged vehicles. Additionally, they cleaned the areas and pavements around the Guru Dronacharya Metro Station. The team, led by PRP Group’s Founder Dr. Sarvesh Tiwari, CEO Sanjay Gupta, and Executive Director Rahul Kashyap, collected approximately one ton of garbage from the streets. Residents and passersby also joined the movement, extending their support and appreciation. This symbolic yet impactful start perfectly embodied the movement’s core philosophy: act instead of complain. Beyond cleaning and pothole-filling, PRP team members led an awareness drive, engaging with auto drivers and small food stall owners to encourage them to keep their surroundings clean. The campaign’s driving slogan is: “Hum Sudhrenge, Jag Sudhrega” (“If we improve ourselves, the world will improve”).

Speaking about the initiative, Dr. Sarvesh Tiwari, Founder & Managing Director, PR Professionals, shared, “Gurugram is not just where we work; it is our home. And just as we care for our homes, we must also care for our city. On PRP’s 14th Foundation Day with #IOwnGurugram, we aim to transition from being passive observers to active problem solvers. This city’s challenges are ours to address, and it’s high time we take ownership of them. Through this initiative, we want to stand shoulder-to-shoulder with fellow citizens, local authorities, and the government to make Gurugram a cleaner, safer, and better place to live.”

Beyond its excellence in communications, PR Professionals has a strong commitment to social welfare. During the COVID-19 pandemic, the company supported marginalized communities by providing food and rations to around 500 stranded migrant laborers and advocated for hundreds of Indians stranded in Japan, ensuring their concerns reached the government. It also adopted 135 children who lost their parents during the pandemic, funding their education until their eldest family member becomes financially independent. Founded in 2011 by Dr. Sarvesh Tiwari, a seasoned communication expert with over two decades of experience in the media, government, and corporate sectors, PR Professionals is the flagship of PRP Group. Dr. Tiwari currently serves as Chairman of the Public Relations Society of Delhi (PRSD). The firm offers end-to-end branding and customized public relations solutions that help businesses become market leaders. From its humble beginnings, PRP has grown to 12 offices in India and six overseas, with a 250+ member team united by Dr. Tiwari’s passion for excellence and commitment to social responsibility.

The post PR Professionals launches #IOwnGurugram, A Community-Led Initiative for a Better Gurugram appeared first on India Communication Forum.

Gurugram wears a glittering skyline like a badge, mirrored towers, global logos, coffee bars that never sleep. Yet just beyond the glass, everyday frictions hide in plain sight: cratered roads, overflowing corners, crosswalks that fade faster than promises. On its 14th Foundation Day, PR Professionals (PRP) chose not to look away. With #IOwnGurugram, the communications firm has launched a citizen-led call to action asking residents, corporates, and communities to claim the city’s cleanliness, safety, and streets as their own. It’s a simple pivot with radical intent: act instead of complain.

Gurugram’s challenges aren’t someone else’s problem. From potholes to waste, from safety lapses to crumbling sidewalks, the city belongs to those who live and work here, and so does the responsibility of keeping it whole. Instead of treating civic flaws as fodder for complaint, the movement urges citizens to roll up their sleeves and become problem-solvers. They filled gaping potholes that had long caused accidents and bottlenecks, swept pavements near the Guru Dronacharya Metro Station, and hauled away nearly a ton of garbage. Passersby paused, then pitched in. Auto drivers, shopkeepers, and residents lent their hands, turning the clean-up into a spontaneous festival of civic pride.

The campaign’s very name carries its challenge in bold: to own Gurugram not just as an address or a workplace, but as a living, breathing home that thrives only when its people care for it.

For PRP, the act was deliberate symbolism: leadership through example. “Gurugram is not just where we work; it is our home. And just as we care for our homes, we must also care for our city,” said Dr. Sarvesh Tiwari, Founder & Managing Director, PR Professionals. CEO Sanjay Gupta and Executive Director Rahul Kashyap joined their teams shoulder-to-shoulder on the streets, reinforcing the message that civic responsibility is not hierarchical but collective. The morning’s efforts, modest in scale yet powerful in spirit, embodied the campaign’s slogan “Hum Sudhrenge, Jag Sudhrega” (“If we improve ourselves, the world will improve”).

Long before #IOwnGurugram, PR Professionals had woven social responsibility into their DNA. During the darkest days of the COVID-19 pandemic, when thousands of migrant workers were left stranded, PRP stepped in to provide food and rations to nearly 500 labourers. The firm also lobbied for hundreds of Indians stuck in Japan, ensuring their appeals reached the right channels of government. Their compassion extended further, adopting 135 children who lost their parents to the pandemic and committing to fund their education until their families regained financial footing.

By turning their Foundation Day into a day of civic service, PRP reaffirms that for them, communication is not just about crafting campaigns but about sparking action, building trust, and nurturing communities in tangible, lasting ways. The future of thriving cities lies in partnerships between citizens, corporates, and local authorities, where responsibility is distributed rather than deferred.

Globally, similar ideas have taken root. In the United States, “Adopt-a-Street” and “Adopt-a-Highway” programs empower communities and businesses to take ownership of public spaces. In parts of Europe, neighbourhood-led clean-ups have become staples of civic culture. Such initiatives prove a simple truth: when people feel a sense of belonging, they care more deeply for their surroundings.

That is where campaigns like #IOwnGurugram gain significance. They go beyond temporary clean-ups to create a form of civic branding, turning residents from passive users of a city into active custodians. By making ownership personal, these movements help transform urban spaces into genuine communities, messier, more human, but infinitely stronger.

Gurugram’s future will not be built by policymakers alone. The city’s resilience depends on its people, residents, corporations, and communities choosing to see themselves as custodians rather than bystanders. #IOwnGurugram offers a powerful reminder that civic pride is not a slogan to be repeated but a responsibility to be lived, one pothole, one clean street, one conversation at a time. What began as a Foundation Day initiative has the potential to become a blueprint for other Indian cities grappling with similar challenges. The lesson is simple yet transformative: cities improve when their people take ownership, and progress begins when ordinary citizens show up with extraordinary intent.

By: Sushrut Tewari,

A writer covering trends, innovation, and brand storytelling in India and beyond.

The post Building a Better Gurugram, One Pothole at a Time appeared first on India Communication Forum.

Industry veteran with over 30 years of creative leadership to spearhead PRP’s storytelling and integrated brand campaigns. 

Gurugram, 2nd September 2025: PR Professionals (PRP), India’s leading integrated communications firm and the flagship of the PRP Group, has announced the appointment of Mayank Gaur as Creative Director, further strengthening its leadership team. A seasoned brand strategist, advertising leader, filmmaker, and author, Mayank brings over three decades of diverse experience in advertising, brand communication, and creative strategy across industries.

Mayank has worked with leading brands such as JK Cement, JK Wall Putty, GAIL, Denver, Sarovar Hotels, Incredible India, Arunachal Pradesh Tourism, and Bonsoir, among many others. His creative leadership has shaped award-winning campaigns, including the iconic Chhutkau Painter and Phodu aur Jodu TVCs for JK Wall Putty, as well as internationally recognized work for GAIL CSR, JK Super Cement, and JK Primaxx. Notable campaigns include Phodu aur Jodu featuring Virender Sehwag and Game Badal De featuring Jasprit Bumrah, both for JK Super Cement. He has also worked on campaigns for Apple Computers, Sony TV, Maruti, Mayur Suitings, and Baba Zarda, among others.

At PR Professionals, he will lead the agency’s creative practice, focusing on impactful storytelling, integrated brand campaigns, and innovative content strategies. His appointment comes at a time when PRP is expanding its creative and integrated communications offerings for marquee clients across infrastructure, education, governance, and consumer sectors.

Beyond advertising, he has directed and produced over 100 corporate films, documentaries, and social campaigns for reputed organizations such as Coca-Cola, Maruti, Tupperware, and Grohe. He is also the author of the internationally selling novel Which Life Are You From? which explores the theme of soul relationships across lifetimes. Known for his ability to blend creative vision with strategic business outcomes, Mayank has built a reputation for driving brand growth through powerful narratives and multimedia innovation.

Commenting on the appointment, Dr. Sarvesh Tiwari, Founder and Managing Director of PR Professionals, shared “As brands increasingly seek differentiated storytelling, creativity remains at the core of impactful communication. Mayank ji’s extensive experience and multidisciplinary approach will strengthen our ability to deliver end-to-end integrated campaigns that resonate deeply with audiences. His appointment marks a milestone in PRP’s journey to build a world-class creative hub.”

“I am delighted to join PR Professionals, an agency that is redefining integrated communications in India. The synergy between creativity, digital, and public relations at PRP offers a unique opportunity to push boundaries and craft stories that inspire, influence, and deliver measurable impact. I look forward to collaborating with this dynamic team to build transformative campaigns”, Mr Gaur said.

Over the years, PR Professionals has established itself as a trusted partner for some of India’s leading organizations, delivering integrated communication strategies that combine public relations, digital marketing, and creative storytelling. Its creative and digital mandates include Housing and Urban Development Corporation Limited (HUDCO), Rail Land Development Authority (RLDA), Pension Fund Regulatory and Development Authority (PFRDA), IIM Mumbai, The Mumbai Metropolitan Region Development Authority (MMRDA), Bihar Education Projects, and Samagra Shiksha Andhra Pradesh, among several large corporations and public sector entities.

The post PR Professionals Appoints Industry Stalwart in Advertising and Creative Fields, Mayank Gaur, as Creative Director appeared first on India Communication Forum.

RHIM is World’s Top Manufacturer of refractory products 

Gurugram, 22 July 2025: PR Professionals (PRP), India’s leading integrated communications agency and the flagship of PRP Group, has been appointed as the communications partner for RHI Magnesita India Ltd, a global leader in the manufacturing of high-grade refractory products essential for the steel, cement, glass, and non-ferrous metal industries.

Aimed at enhancing the company’s corporate brand positioning and visibility within India’s industrial and manufacturing landscape, PRP has been assigned to develop and execute a comprehensive communications strategy encompassing brand messaging, thought leadership, media outreach and stakeholder engagement.

RHI Magnesita India operates eight state-of-the-art manufacturing facilities and a world-class R&D center in Bhiwadi. With a robust pan-India presence, the company employs over 6,000 professionals and has more than 35 site offices. Its product portfolio includes magnesia- and alumina-based refractory bricks and mixes, as well as specialized offerings such as slide gates and isostatic products, all critical for processes exceeding 1,200°C.

Ritika Chandhok, Head of Communications & Public Affairs, RHI Magnesita India Ltd., said, “We are delighted to welcome PR Professionals as our communications partner. At RHI Magnesita India, we take pride in playing a pivotal role in driving infrastructure development and supporting the vision of a ‘Viksit and Atmanirbhar Bharat.’ With our eight advanced manufacturing units, a dedicated R&D centre, and a workforce of over 6,000 employees across India, we are deeply committed to advancing the nation’s industrial growth. This partnership will help us articulate our value proposition more effectively, strengthen our brand presence, and enhance our thought leadership within the manufacturing ecosystem — in alignment with India’s economic aspirations.”

Dr. Sarvesh Kumar Tiwari, Founder and Managing Director, PR Professionals, added, “Partnering with a global manufacturing leader like RHI Magnesita India is both an honour and a responsibility. As a powerhouse in India’s core industries, the company exemplifies innovation, scale, and excellence. This mandate reflects our growing expertise in industrial communications and our commitment to showcasing stories of resilience, technology, and nation-building in a self-reliant India.”

The post PR Professionals Wins Communications Mandate from RHI Magnesita India appeared first on India Communication Forum.

Gurugram/Patna, 20^th May 2025: PR Professionals (PRP) a leading integrated communications firm and the flagship of PRP Group has been awarded the digital media mandate for Bihar State Food & Civil Supplies Corporation Limited (BSFC), the nodal agency responsible for the distribution of one of the largest Public Distribution Systems (PDS) in the country. This partnership marks a significant step toward transforming BSFC’s digital outreach, enabling greater visibility, transparency, and public connection. Through this mandate, PRP will spearhead BSFC’s digital communications, focusing on building a transparent and engaging narrative that resonates with citizens, stakeholders, and policymakers alike.

Established in 1973, during very challenging times, Bihar State Food & Civil Supplies Corporation Limited operates under the Food and Consumer Protection Department of the Government of Bihar. BSFC is pivotal to ensuring the availability of food grains to the public at affordable prices as well as for enhancing food security for the poor across the state through the distribution of essential commodities like rice, wheat, sugar, and kerosene via more than 45,000 Fair Price Shops. Serving over 76 million beneficiaries under schemes like AAY and Priority Households, BSFC also manages procurement at Minimum Support Prices and has implemented the e-PDS system to digitize and streamline supply chains across its vast network of depots and godowns.

Dr. Sarvesh Kumar Tiwari, Founder and Managing Director, PR Professionals, said, “We are honored to partner with Bihar State Food & Civil Supplies Corporation, an institution that plays a critical role in safeguarding food security for millions. Our efforts will be focused on amplifying BSFC’s mission and impact through strategic digital outreach, fostering public trust, and showcasing the Corporation’s innovations in governance and service delivery. We see this collaboration as more than a mandate, it is a shared commitment to social good, transparency, and inclusive development.”

With this mandate, PRP’s foothold in the state of Bihar has become stronger. In addition to this new mandate, the agency has served several key government and public sector institutions in the state, including the Department of Revenue and Land Reforms, Bihar School Examination Board (BSEB), Bihar Agricultural Management & Extension Training Institute (BAMETI), Bihar Water Development Society, Software Technology Parks of India, Bihar Vidhan Sabha, Bihar Business Connect, Bihar State Food Corporation, Soil Conservation Board, Patna Metro, and GSTN, among others. With a strong track record in executing high-profile government campaigns, PRP recently managed the publicity and event execution for the prestigious 85th All India Presiding Officers’ Conference (AIPOC) held in Patna. The event, which brought together key legislative leaders from across the country, was a landmark occasion, and PRP played a crucial role in ensuring its widespread media visibility and seamless execution.

PR Professionals, established in 2011, is a leading integrated communications agency renowned for delivering exceptional branding and public relations solutions. The agency is dedicated to helping businesses achieve market leadership while engaging in meaningful philanthropic activities. Confianza Consulting, another PRP Group company, offers a comprehensive range of human resource solutions, including talent acquisition, performance management, compliance, and employee engagement. PRP Group has expanded to 12 offices across India and six international locations, reflecting its commitment to excellence and growth.

The post PR Professionals wins digital mandate for Bihar State Food & Civil Supplies Corporation Limited (BSFC) appeared first on India Communication Forum.

The post PR Professionals Strengthens its Digital Leadership, Appoints Sunny Jain as Associate Vice President – Digital appeared first on India Communication Forum.

Gurugram, 7^th April 2025— PR Professionals (PRP), India’s leading integrated communications firm and the flagship of PRP Group, has been appointed as the official public relations partner for the Indian Chamber of Commerce (ICC). This collaboration signifies a strategic move to enhance ICC’s mission of empowering businesses, nurturing global collaborations, and advocating for sustainable economic growth.

Founded in 1925, the Indian Chamber of Commerce (ICC) is a 100-year-old national chamber of commerce headquartered in Kolkata that operates nationally and internationally. It has been instrumental in supporting Indian businesses since its inception and continues to play a vital role in the country’s economic development. The Chamber is led by its President, Mr. Abhyuday Jindal, Managing Director of Jindal Stainless Limited. Other notable office bearers include Mr. Brij Bhushan Agarwal, Senior Vice President of ICC and Managing Director of Shyam Metalics and Energy Ltd, and Mr. Parth Neotia, Vice President of ICC and Executive Director of Ambuja Neotia Group. ICC places a strong focus on economic research and policy advocacy. It regularly undertakes macroeconomic surveys and studies, prepares state investment climate reports and sector reports, and provides policy inputs and budget recommendations to state and central governments. In 2024, ICC celebrated its centenary year with a historic event at the Calcutta Town Hall, featuring Infosys founder N.R. Narayana Murthy and other leading industrialists.

Dr. Sarvesh Tiwari, Founder and Managing Director of PR Professionals, said, “We are honored to partner with the Indian Chamber of Commerce, a 100-year-old institution that has significantly contributed to India’s economic landscape. We look forward to collaborating with them and enhancing ICC’s visibility, strengthening its stakeholder engagement, and positioning it as a thought leader in the business community in India and abroad.”

Established in 2011, PR Professionals has a proven track record of delivering end-to-end branding, public relations, crisis communication, and digital media solutions for industry giants. With 12 offices in India and six international locations, PRP has successfully managed high-profile mandates across multiple sectors, including infrastructure, railways, aviation, and public sector enterprises. This partnership underscores PR Professionals’ expertise in navigating complex industries, driving impactful narratives, and elevating brands to new heights.

The post PR Professionals Bag the Coveted PR Mandate for Indian Chamber of Commerce (ICC) appeared first on India Communication Forum.