Ullu, a leading OTT (Over-the-Top) platform known for its diverse and engaging content has announced the appointment of Mr. Avinash Dugar as its new Chief Executive Officer (CEO). Mr. Dugar’s extensive experience and innovative leadership make him the ideal choice to steer Ullu toward its next phase of growth and expansion.
Ullu was founded by Vibhu Agarwal in December 2018 and was one of the first homegrown OTT apps.
Speaking on the appointment, Vibhu Agarwal shared, “It is a strategic move in the continuous quest to drive growth. Avinash comes with a diverse and rich experience in sales, marketing and operations. His drive to achieve excellence and acumen to run a business makes him an ideal choice to steer ULLU into its next phase of growth. Our company is well-positioned to capitalize on emerging opportunities in the content and production space, and I look forward to leading these efforts with my able team.”
Avinash Dugar, CEO ULLU app shared, “I am honoured to join the dynamic team during this transformative time in the OTT industry. We will continue to deliver exceptional content and user experiences while exploring new avenues for growth and expanding our subscriber base.”
Vibhu Agarwal will continue to head his OTT platforms and GEC Channel “Atrangii” and will now steer towards expanding and exploring new revenue streams in the entertainment industry.